If you're not sure what that means then let me explain why you need to be using one of these in your daily business efforts online.
When you are trying to get people to go to a certain website and the only link that you have to give those people looks something like: http://www.mediafire.com/?8v2bq4v3tdw , then most people will probably think I'm not goin' to type all that in or even remember that link for more than a couple seconds.
Then you can see why it make sense to use the BudURL application to shorten that link to something more memorable like http://budurl.com/MasteryofTheAir and have all the link information to hand whenever you want to see it and be able to then see if your efforts have made an impact.
You can use this service for FREE now and they are adding more features all the time!
This tool is the "Love Child" of Live Oak 360 .
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